Growth isn’t just a buzzword — it’s about revenue predictability, stability, and tech alignment to scale efficiently.
What Does This Mean for You?
We don’t just provide services. We bring a structured, results-driven approach through our 5Focus Methodology. This ensures that every initiative is laser-focused on what truly matters for your business.
The 5Focus Methodology:
🔹 Define Goals & Build the Business Case – Define success and build a clear business case for investment.
🔹 Accelerate Strategy – Move fast and efficiently with a tailored, high-impact strategy.
🔹 Tactical Execution – Execute realistic, resource-aligned marketing and revenue growth plans.
🔹 Launch & Execute — Fast – Launch campaigns, programs, and outreach with speed and precision.
🔹 Measure, Optimize & Scale – Continuously optimize and refine for maximum ROI.
When you entrust your company’s growth to an external team, you need experienced professionals who have done it successfully — again and again.
At BrownRobinson, we don’t just advise — we execute. We continuously refine our approach using the latest technologies, market trends, and business insights to stay ahead of the curve.
We learn your business, industry, and market fast — operating with precision so you can focus on what you do best.
🔹 Go-to-Market Strategy – Align sales, marketing, and product for maximum revenue impact for both new clients and existing customers.
🔹 Pipeline Acceleration – Build and optimize your revenue engine.
🔹 Market Intelligence – Know your competitors, trends, and opportunities.
🔹 Messaging & Positioning – Define a clear, compelling narrative.
🔹 Content Strategy – Drive thought leadership and demand.
🔹 Sales Enablement – Arm your sales team with the right tools to close.
🔹 AI-Augmented Lead Generation – Smart, data-driven prospecting.
🔹 ABM & Outbound Marketing – Targeted campaigns that convert.
🔹 Revenue Expansion – Grow your pipeline through strategic engagement.
Growth isn’t just a marketing initiative — it’s a business imperative. We ensure everyone is aligned on revenue goals, market strategy, and execution.
🔹 Bridging the Gap Between Marketing, Sales & Finance -
Ensuring marketing efforts are tied directly to revenue objectives — and everyone is driving in the same direction.
🔹 Revenue-Focused, Not Just Marketing-Focused -
Not just lead generation, we ensure your team understands how marketing impacts pipeline, deal velocity, and customer retention, making revenue growth a cross-functional priority.
🔹 Data-Driven Accountability at the Executive Level -
Stakeholders and investors want results. We help you translate marketing performance into financial impact, ensuring KPIs align with board-level expectations and drive sustainable growth.
A wealth management consulting firm needed to stand out in a crowded market while staying true to its client-first, transparency-driven approach. To support its growth ambitions, they required a marketing overhaul that would drive visibility and engagement.
Our Solution:
🔹 Transformed the website into a high-converting marketing hub
🔹 Overhauled marketing assets to better resonate with their audience
🔹 Launched a targeted campaign to attract and nurture leads
The Results:
20% increase in client acquisition and a stronger digital presence driving continuous growth.
A global energy services company struggled with outdated processes and GTM inefficiencies, preventing them from effectively expanding their internal marketing efforts.
Our Solution:
🔹 Clarified both primary and secondary target markets for better campaign precision
🔹 Redesigned their go-to-market approach for improved messaging and efficiency
🔹 Streamlined marketing efforts to cut cost per campaign by 55%
The Results:
30% increase in qualified pipeline opportunities and a more efficient, scalable GTM motion.
Competing against larger, well-branded competitors, this IT/data services provider lacked differentiation and a compelling product marketing message to win over enterprise decision-makers.
Our Solution:
🔹 Developed a thought leadership campaign to elevate market positioning
🔹 Revamped their LinkedIn strategy, incorporating both paid and organic content
🔹 Created a partner-first strategy to accelerate pipeline growth
The Results:
5 new mid-market & enterprise contracts in under 6 months, including one that converted to a closed/won deal in less than a month.
A SaaS firm was bleeding budget on outreach and paid ads, with a <1% lead-to-opportunity conversion rate and a CAC nearly equal to contract value—a recipe for unsustainable growth.
Our Solution:
🔹 Identified waste in ad spend and outreach
🔹 Reworked workflow and martech stack to focus on ROI
🔹 Implemented precision audience targeting by org, title, seniority, and region
🔹 Cut ad testing and launch time by 75%
The Results:
40% lead-to-opportunity conversion rate and dramatically lower customer acquisition costs.
Why Should You Engage Fractional Professionals?
Hiring a sales-focused fractional marketing professional can save businesses up to 70% compared to a full-time hire. This approach offers flexible, scalable leadership and tactical expertise without the long-term financial commitment, making it ideal for small to mid-sized companies.
How Will We Partner With You?
We're committed to driving your marketing and business development initiatives forward with full momentum. From the outset, we become an integrated part of your team, fostering open communication and alignment from strategy development through to execution. Our partnership approach ensures we’re fully invested in achieving your goals, working seamlessly alongside you every step of the way.
How Will We Make You Look Good?
We succeed only when you do. Our goal is to ensure senior leadership fully understands marketing’s impact and importance within the organization. We do this by providing complete transparency, proactive communication, and insightful data on executed tactics, equipping you with precise insights to report effectively to leadership.
Will I Have Full Visibility into Our Work?
Transparency and communication are essential to a successful partnership. You’ll have 24/7access to real-time customer acquisition dashboards, displaying all key marketing performance indicators (KPIs) that we are actively managing and holding ourselves accountable for. If questions arise, we're always just a call or email away.
Do You Have Industry Experience?
With extensive experience in the B2B sector, we've tackled some of the most complex and niche markets. While every business has unique qualities, many customer/client acquisition challenges are surprisingly similar, so we’re confident in quickly adapting to your industry or market.